Ship Products That Grow Your Business

Critical Path has helped product organizations 2x engagement, 3x revenue, and save millions. We partner with you to build teams that deliver.

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Common Challenges We Solve

Strategy

How do I gain certainty that our product vision and direction will deliver the business outcomes we need instead of making big bets that might not pay off?

Operations

How do I establish the practices and systems that keep us delivering efficiently with clarity instead of everything being last-second chaos?

Organization

How do I structure my teams so they work independently toward the same objectives instead of creating silos or stepping on each other?

Go-To-Market

How do I get my product in front of the right customers and grow the business instead of building great products that nobody discovers?

Services

Strategy-to-Execution Product Transformation

Most organizations waste millions on strategies built on assumptions rather than evidence. We conduct market and user research to ground your product vision in real customer needs, then embed with your teams to execute alongside you—turning roadmap decks into production releases. We build knowledge transfer into every engagement—your team owns the outcomes and the capability to replicate success independently.

Product Operations Foundation: Multiply Team Productivity

Teams without product ops waste 40%+ of time coordinating instead of creating value—a hidden tax costing hundreds of hours monthly. We establish the operational systems that multiply your team's output: data infrastructure providing actionable insights, governance frameworks enabling faster decisions, AI-powered tools that accelerate research and prioritization, and proven best practices from scaling product organizations. This foundation is essential before scaling from 5 to 20+ PMs effectively.

Product Organization Architecture: Teams That Scale

70% of startups fail from premature scaling—hiring too fast without systems. We partner with you to design product team structures, establish cross-functional operating models that align sales and marketing, and build career frameworks that prevent $150K+ bad hires. We integrate product-led growth strategies with enterprise sales, transforming your organization from chaos to coordinated execution across 5 to 50+ PMs.

AI/ML Product Acceleration: POC to Production

85% of GenAI pilots fail to reach production. We combine deep technical expertise with product strategy to move your AI/ML initiatives from proof-of-concept to revenue-generating products. We address the 70% "product mindset" gap that prevents production deployment with proven frameworks for data governance, model performance management, and cross-functional alignment.

Clients

See how we've helped companies transform their product organizations

Product Vision & Strategy

Tomoverse

Workshop with founders establishing vision and execution roadmap.

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Acquisition

SolvingAI

Acquisition due diligence assessing product roadmap acceleration opportunities.

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AI Product

Avo Motion

AI agent simplifying Quebec grant search across government organizations.

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Testimonials

"Critical Path made our first venture into software development seamless. Their communication was outstanding, and they expertly guided us through each phase. The AI-powered prototype they built exceeded our expectations and gave us a polished product to showcase that helped us close our first major clients."

Erin Bresnahan
COO, Avomotion

"Chris delivered exceptional work facilitating our vision workshop. He thoroughly researched our leadership team's needs, expertly organized the session topics, and skillfully drove us to alignment on both our long-term product vision and immediate milestones. His structured approach helped our founding team gain the clarity we needed."

George Mallin
VP Operations, Tomoverse
Chris Kergin

Chris Kergin

Product Executive

Experience

I've spent 15+ years building and scaling product organizations that deliver measurable results—from B2B SaaS platforms to enterprise data transformation. My work has spanned international expansion across 6 markets and 3 continents, with deep expertise in product operations, team scaling, and moving AI/ML products from POC to production.

Product Leadership

  • Samsung (Global ad tech platform)
  • Capital One Financial (Financial services)
  • Lightspeed Commerce (Enterprise commerce)
  • Rogers Communications (Telecom)

Early-Stage Expertise

  • Founder, Arvossa
  • Head of Product at early-stage startup Vasco
  • Startup advisor and product consultant

Results

Revenue & Growth Impact:

  • Doubled adtech platform revenues from $11M to $22M per quarter through strategic feature development
  • Drove 3x revenue growth and increased platform engagement from 35% to 77% DAO for B2B SaaS platform
  • Delivered $2M+ business impact through ML automation and first generative AI products

Enterprise Transformation:

  • Transformed enterprise data architecture from monolithic to mesh model for 3,000+ person organization
  • Reduced annual platform costs by $500K+ while achieving zero database outages across highest-grossing products
  • Led CCPA compliance initiative protecting $300M+ US market for services business

Education

  • INSEAD MBA
  • University of Waterloo, B.A.Sc. Mechatronics Engineering

Thought Leadership

Insights from building and scaling product organizations

Reverse Engineering Your Product's Success

And how we did it at Vasco.

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The Power of Focus

Why doing one thing exceptionally well beats doing many things average.

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"Greatness is in the agency of others."

To get the best from others, the journey has to begin with you.

Read article
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Ready to Evolve Your Organization?

Let's discuss how we can help you ship results and build operational excellence.

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